The Windproof
Zippo Lighter, Since 1932, has Been a Lifelong Companion and Tool
for Smokers and Non-Smokers Alike
George G. Blaisdell
invented the Zippo lighter
in 1932, and got his theme after hearing about a bulky Austrian
made portable-pocket lighter. Blaisdell was an oil rig engineer
who saw a potential market for a good looking lighter that would
light up even in the wind. He produced the first Zippo
lighter in Bradford, Pennsylvania. It got its identify for Blaisdell
liked the sound of the word zipper
A Zippo Lighter
is a refillable, metallic lighter. They are highly collectible
and many of different custom zippo lighter designs have been made
in the 70 years since their debut. From Custom-designed collector
Zippo lighters, to an army
zippo lighter to a Truck Zippo, to a Solid
gold Zippo lighter.
Zippos
are often rectangular in form with a flip top lid with a hinge .
Unlike throw away cheap plastic lighters that are used and cast
away, Zippos are refilled with a Naphtha based liquid zippo lighter
fluid. By removing the interior portion out of the outside housing,
its owner can pour lighter fluid into a cotton gauze wadding that
holds a wick. The flint, which brings about the trigger to light
the wick, is replaceable.
It is low cost
and highly reliable. Refilling a dependable zippo lighter is a lot
less costly than buying throw away lighters.
Zippos are classified
as windproof lighters, and are are capable of staying lit in about
any wind or weather situation. They grew to become extremely popular
in the United States armed forces, particularly during World War
II stainless steel Zippo a military
zippo lighter was standard equipment for 100% men in the Army,
Navy, Air
Force and Marines. During that time, all Zippo lighters produced
went to the Allied war effort. In fact, at that point, as brass
was needed for weapons, the interiors of zippos were made of stainless
steel. After the war was over, Zippo reverted to the traditional
brass
design.
Close to 200,000
Zippo lighters were held by U.S.
military personnel in the Conflict in Vietnam. In one instance,
a Zippo lighter held in a shirt pocket intercepted a bullet from
getting into a soldiers chest.
In addition,
Zippos are known for the lifetime warranty they carry: if a Zippo
breaks down, no matter how old, the company will replace or fix
the lighter for free.
Zippo
now faces two intimidating challenges. Zippo has smashing name recognition,
rising from its function as standard GI issue during The Second
World War, and the War in Vietnam, but the generation that held
Zippo lighters into battle is flickering. The second challenge is
that cigarette smoking is decreasing.
Nevertheless,
Zippo has weathered the storm, as collectors have been the route
to strong growth. After all, cigarette or cigar smokers may acquire
only one or two zippo lighters--each of which carries a lifetime
warranty. Plenty of 1940s-vintage Zippos still turn up for fixes
at the Zippo main office, which has reconditioned antique zippo
lighters discovered in the stomachs of fish and antique zippo lighters
punctured by lead bullets. Collectors, however, often buy many at
a time, give them as gifts, and encourage their family to be collectors.
Many zippo
collectors have thousands of lighters in their zippo
lighter collection and keep on buying.
Collectors can
gather up all of their favourite sports teams including the National
football league, Major
league baseball, and the National
basketball association as well as motorsports
and fishing
Zippos.
It's a fact
that more than 90% of US Citizens recognize the Zippo
brand, and 30% of Zippo's customers are collectors. While a
basic brushed-chrome
Zippo runs $10.95, Collectible
Zippos typically ranges in price from $35 to $75, and some as
high as $3,000.
Since 1933,
over 400,000,000 Zippos have been constructed. After The Second
World War the Zippo became increasingly used in advertising by companies
large as well as small through the 60's. Although new Zippo lighter
designs are always surfacing, he basic interior mechanism of the
Zippo has essentially stayed unchanged.
Zippo lighters
have achieved icon status, which generates the kind of positive
public image money can't purchase. Rolling
Stone Keith Richards, who smokes cigarettes during his act,
keeps a Zippo as close as his guitar. Movie heroes from Bruce Willis
to Harrison Ford have used Zippos to ignite fuses, burn documents
and papers and even to ignite cigarettes.
Zippo is growing
in other ways, too, with Zippo pens, belt buckles, and money clips,
Zippo
watches all with a lifetime warrantee.
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